Shure Incorporated

NILES, IL, January 19, 2012— Shure Incorporated has added new models to its Microflex microphone line. The new models include the MX150 subminiature lavalier microphone and the MX153 subminiature earset microphone. With discreet, low profile designs and CommShield® technology to resist noise from smartphones and other wireless devices, Microflex microphones are ideal for use in meeting facilities, houses of worship, and other sound reinforcement applications.

“Most events are recorded on video for online distribution, so appearance has become an important factor,” said Chad Wiggins, Category Director for Wired Microphones at Shure. “The MX150 lavalier and MX153 earset are designed to deliver excellent sound quality with very low visibility on camera and to the audience.”

The MX150 subminiature lavalier microphone is available with either an omnidirectional or cardioid polar pattern, and in wired or wireless configurations. A new snap-fit foam windscreen is included, which locks securely to the microphone and reduces plosives and wind noise. A new multi-position tie-clip reduces cable noise by routing the cable in loops, and can be mounted horizontally or vertically for ease of use on different types of clothing. The same clip can accommodate single or dual microphones for applications where redundancy is required.

The MX153 subminiature earset microphone is ideal for speech reinforcement in situations where a lavalier mic does not provide sufficient gain-before-feedback. The MX153 features a padded earloop for excellent comfort, and a flexible boom for easy microphone placement. The MX153 is available in black, tan, or cocoa to match typical skin tones.

In TV show production, sound, versatility, and visibility are equally important. “The MX150 is a great improvement in cable and handling noise, and the reversible tie clip makes it easy to configure for men’s or women’s clothing,” said John Christie, RF Coordinator for So You Think You Can Dance Canada. Christie also likes the windscreen: “I love the snap lock that keeps it securely in place. It’s visually appealing on television, and less foam means less coloration of the sound.”

Both the MX150 and MX153 feature Shure CommShield Technology. CommShield consists of robust shielding and RF filtering that makes the microphone highly resistant to intense RF interference from nearby smartphones or other digital wireless devices, often called “GSM buzz.”