February 17, 2022 (Ottawa, Ontario, Canada) – Ross Video is pleased to announce that Todd Denis has recently been appointed as Vice President, Marketing.
Todd is a digital-first marketing leader with 20 years of experience creating marketing systems built around effective strategic planning, compelling content, and operational efficiency.
Todd's career includes work with Cineplex, the Canadian Olympic Team (including on-site marketing at the Olympic Games in Sochi and Rio), and Anheuser-Busch/Budweiser (implementing marketing innovation programs with the company's pro sports partners including NHL, MLB, NASCAR and NFL). He spent the first half of his career in the agency world, directing content and interactive projects for the likes of Adobe, Intel, and Adidas.
Todd is a graduate of the Vancouver Film School and holds an Executive Master's from UCLouvain (with research focused on the emerging viability of live streaming sports), along with recent certification in Product Marketing from the Product Marketing Alliance and Growth Marketing from the CXL Institute.
"Todd's expertise comes to us at a time when the need for online, digital dialogue with our customers is paramount." said Jeff Moore, Executive Vice-President & CMO. "More-and-more, customers are self-driven in their pursuit of information and solutions to their live production challenges. Todd's experience and skills will greatly assist us in aligning with those customer's needs and expectations."
"Working with such a trusted brand and on such innovative products is truly rare. I'm thrilled with the opportunity to expand Ross' marketing capabilities so more customers can discover and engage directly with us." said Denis.